Awareness is critical; people do not realize that eating disorders are not a choice; that they are life threatening illnesses. Everyone who struggles with an eating disorder shortens their life expectancy. Our efforts include; speaking engagements, hosting informational booths at various events, schools etc. We have brochures, informational resources, books, and KMB bracelets to spark the conversation. Starting the conversation and sharing information to educate and inform is essential, there is too much misinformation and myths. KMB participates in international events to raise awareness; NEDA Walks, SOCKIT it to ED, National Eating Disorder Awareness events, and attends the NEDA National Conference.